UK Giving 2009 Highlights

  • Over half of all adults in the UK donated to charitable causes in 2008/09.  The total amount given by individuals stands at £9.9 billion.
  • The recession has coincided with an 11% decrease in the total amount given in the UK.
  • Fewer large donations were made in 2008/09.
  • Donors are giving to the same causes.
  • The use of regular giving methods is increasing, which may provide more stable and predictable levels of support to charities able to capitalize on this.
  • The uptake of Gift Aid for small donations remains poor.
  • Individual giving for 2008/09:
Proportion of adults giving:  54%
Total number of donors:  26.9 million
Estimated total annual amount donated, inflation adjusted:  £9.9 billion
Mean amount per donor:  £31
Median amount per donor:  £10
  • Much of the fall in giving is due to a reduction in the size of larger donations.
  • In 2008/09, 2 million people (7% of donors) gave almost half (49%) of the total amount given to charity.
  • 11.3 million people (42% of donors) gave under £10 in a typical month, comprising only 5% of the total amount given.
  • The biggest increase in the proportion of people giving was in the over-65 age group, up by four percentage points to 58%.
  • The evidence suggests that those aged 65 and over are most likely to be higher-level donors (10%), followed by 45-64 years old (9%), 25-44 years old (7%) and 16-24 years old (2%).
  • 52% in the lowest income band gave to charity compared with 62% in the top income band.
  • The mean amount per donor in the top income band was £43 in 2008/09, compared with £21 in the lowest income band.
  • Religious causes take the greatest share of donations, accounting for 15% of the total amount.
  • For higher earners, some can reclaim tax relief for themselves at 20% of their gross donation or redirect any tax refund to charity.

    These comments are based on UK Giving 2009—An overview of charitable giving in the UK, 2008/09, an annual research study coordinated by the National Council for Voluntary Organisations and Charities Aid Foundation. Download the study report (PDF).

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