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Fundraising Research

Jesus Didn’t Want Higher Taxes

There’s no doubt that Jesus cared for the down and out. He healed the sick, fed the hungry and poured His life out for the outcasts of society. And His teaching was filled with challenges to His followers to do the same. President Obama is right; Jesus does want us to love our neighbor as ourselves.

But that raises the question of who exactly is our neighbor. Evidently, President Obama believes it is the bloated government bureaucracy which is massively in debt. Actually, I don’t believe Jesus had the government in mind when He said “neighbor.”

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February 13th, 2012 / Filed in: research

Three-fourths of Americans favor charitable tax deduction

Survey indicates any changes to system would face strong opposition

With the White House signaling it will preserve the charitable tax deduction for high net-worth households, the Administration is aligning itself with what the American public wants, according to a study conducted by Wilson Perkins Allen Opinion Research on behalf of Dunham+Company.

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February 7th, 2012 / Filed in: research

Dunham+Company Study Shows Charitable Giving Should Continue to Rebound in 2012

According to our annual New Year’s Philanthropy Survey conducted by Wilson Perkins Allen Opinion Research, Americans continue to show an increasing willingness to financially support charitable organizations.

For the second year in a row, more Americans indicated they planned to give more (18 percent) to charity in the coming year than those who plan to give less (13 percent). Most Americans (68 percent) plan to give the same amount to charity in 2012 as they did in 2011, which is two percent higher than last year.

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January 26th, 2012 / Filed in: research

Many U.S. charities facing increased demand, signs of fiscal stress

Organizations below $3 million in expenditures experiencing greatest challenges PREFACE: “It is no surprise that many charities, especially smaller ones, continue to struggle,” said Rick Dunham, President+CEO of Dunham+Company. “In a climate of cutting budgets, charities need to guard carefully those expenditures that generate revenue to ensure their situation doesn’t worsen. And they must focus ...

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December 15th, 2011 / Filed in: research

New Study Shows Online Giving is Important to Donors 60+

As part of his plan to fund the American Jobs Act, President Obama is once again seeking to raise the tax rate and decrease the charitable deduction for the people who form the backbone of charitable giving in America. Instead of introducing new ideas, he has only put forward a plan that unleashes old and dangerous ideas into a new and even more volatile setting.

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December 6th, 2011 / Filed in: research / TAGS: best practices, fundraising strategy, online giving

Commentary: The Proposed American Jobs Act

As part of his plan to fund the American Jobs Act, President Obama is once again seeking to raise the tax rate and decrease the charitable deduction for the people who form the backbone of charitable giving in America. Instead of introducing new ideas, he has only put forward a plan that unleashes old and ...

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September 26th, 2011 / Filed in: research / TAGS: charitable tax deduction, IRS, politics, recession, tax policy, the economy

Now what? Fundraising advice in a shaky economy

September 2011 BACKGROUND In mid-August, Dunham+Company released the results of a study conducted on our behalf by Campbell Rinker of 497 adults nationwide who had donated at least $20 to charity in the previous 12 months. All responses were gathered online from August 12-15, 2011. The purpose of the study was to try and understand ...

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September 21st, 2011 / Filed in: insights / TAGS: best practices, fundraising strategy, online giving, recession, the economy

Study Shows Volunteers are Key To Addressing Challenging Days for Charities

Dunham urges organizations to inspire supporters to invest time as well as money Volunteers are key to charities weathering these challenging financial times, according to a study conducted by Campbell Rinker on behalf of Dunham+Company. The study shows that volunteers are nearly three times more likely to say they will cut back on other expenses ...

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August 31st, 2011 / Filed in: research / TAGS: best practices, email optimization, fundraising strategy, multi-channel, online giving, research

Two-Thirds Of Donors Plan To Cut Back On Charitable Giving Due To Economic Woes

Study shows another 10 percent will stop giving completely With the volatility of the U.S. stock market, concerns over the debt ceiling, continued high unemployment and the lower U.S. credit rating, nearly 7 in 10 Americans (68 percent) say they will give more sparingly to charity in the coming months, according to a new study ...

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August 23rd, 2011 / Filed in: research / TAGS: fundraising strategy, online giving, recession, research, the economy

Study Finds Length And Relevance Of Emails Are Key To Engaging Online Donors

According to a national Dunham+Company study1 conducted by research firm Campbell Rinker, nearly 1 out of 2 donors to charity (43%) indicated that the reason they don’t read an email from organizations they support is that it is too lengthy. This is especially true of Generations X and Y, as 48% indicated that the length ...

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August 18th, 2011 / Filed in: research / TAGS: best practices, email optimization, fundraising strategy, multi-channel, online giving, research

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Latest Research

  • Jesus Didn’t Want Higher Taxes
  • Three-fourths of Americans favor charitable tax deduction
  • Dunham+Company Study Shows Charitable Giving Should Continue to Rebound in 2012
  • Many U.S. charities facing increased demand, signs of fiscal stress
  • New Study Shows Online Giving is Important to Donors 60+
  • Commentary: The Proposed American Jobs Act
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